Pizza

New Stores from £120,000, Existing Trading Stores from

£35,000 to £170,000 available throughout the UK

The Perfect Opportunity

Perfect Pizza is one of the UK’s leading pizza delivery and takeaway businesses. Established in 1982, there are now over 110 Perfect Pizza Franchises across the UK, with the largest concentration in the Midlands and South of England.

Why Pizza?

• Pizza delivers an excellent profit margin
• Pizza dominates home delivered food in the UK, the fast food capital of Europe
• Pizza is a mass market product, popular across all sectors of society
• Pizza is quick and easy to prepare, with inexpensive ingredients and is an impulse purchase, largely unaffected by economic climate, seasons or fashions
• Pizza appeals to all age groups, particularly families with children who are your future customers
  

Set-Up Support

A dedicated team of experts will assist you in every stage of setting up your Perfect Pizza Franchise. This starts with selecting and evaluating the right site and continues with the planning, building, recruitment, legal matters, training, purchasing of equipment and the development of your business.

A dedicated team of experts will assist you in every stage of setting up your franchise. This starts with selecting and evaluating the right site and continues with the planning, building, recruitment, legal matters, training, purchasing of equipment and the development of your business.

Marketing

Marketing is a very important part of the Perfect Pizza strategy. As well as activities designed to stimulate local markets, there is continuous national support in the form of major campaigns offering a range of special offers and deals. To communicate these deals, the company distributes over 35 million doordrop leaflets per year.

Stores also benefit from a variety of national advertising, marketing and PR campaigns.

The New Perfect Pizza Website

The recently relaunched Perfect Pizza website is designed to be faster and easier for the customer to use. A quality online experience for your customers means higher conversion rates and strong return sales.

The investment in this great new site has ensured a rapid growth in online sales that will help to ensure Perfect Pizza’s future success.

Currently at 17% it is expected that internet sales will account for 25% of our turnover by the end of 2009. The average order value on the web is now over £18.00 compared to £12.00 via the phone and walk-in purchases.

The Perfect Ingredients For Your Success

Market Research

Getting new customers and keeping them is one of Perfect Pizza’s key objectives.
We pay particular attention to attracting families, younger adults and students. To help us achieve this we carry out extensive market research through mystery shopper campaigns which help us to accurately predict trends.
This provides the basis for innovative menu development and speciality pizzas which keep pace with changing tastes.

Operations

This is the most important area of our business lead by our Head of Operations.
Our experienced Regional Managers and Trainers are on hand to ensure our franchisees deliver great pizzas in 30 minutes to their customers. They are also there to support and assist with marketing and everyday matters to ensure profits are maximised.

 
This is your perfect opportunity

To run a really successful business - Your store could generate revenue of up to £400,000 a year.
 
To become part of the fastest growing sector in the UK takeaway industry - Pizza dominates the UKs home delivered market, it's far less affected by recession because it's affordable to customers and, best of all, it delivers an excellent profit margin.
 
To join the perfect team - With the professional support of this long established British franchise to help you get up and running, setting up your new business couldn’t be simpler. From choosing where to open, to marketing and finding hard working staff, the Perfect Pizza team is always here to help.

Testmonial

"I have been in the fast food industry for nearly 20 years now and Perfect Pizza has provided me with what I believe is the most comprehensive business model within the industry. I also believe they have given me the most potential for growth.

In 2000, I decided it was time to go it alone, I wanted to run my own business using my skills and experience, but I still wanted the support of the Perfect Pizza brand and business model. Within 4 years I had opened 4 more stores!

In the future, I hope to build on my current estate to become one of the largest multi-store operators within this brand. I have complete faith that Perfect Pizza Ltd will give me all the support I need to achieve this ambition."

Isaac Chang-Yeboah
Franchisee
South East England