Lawn Care
TruGreen – Commercial & Domestic
Lawn Care
The Company...
TruGreen is the world’s largest lawn and
landscape company. We started as a small private company in 1974
and now serve more than 3.4 million residential and commercial
customers throughout the U.K and the U.S.
For many years, TruGreen has
been the industry leader in the development of new technology for
lawncare. Now in the UK for the first time we are the fastest
growing lawn care company in the country!
We operate within all environmental
and regulatory policies and guidelines and we will always offer the
best integrated turf management system, utilising biological
solutions wherever possible.
TruGreen’s parent company is ServiceMaster.
ServiceMaster owns other leading home service brands like
ServiceMaster Clean, Merry Maids and Furniture Medic.
TheTruGreenfranchise
caters primarily for residential customers, although unlike our
competitor franchise companies expansion to service commercial
businesses is part of our longer-range plan. As a franchisee of
TruGreen you offer a
full range of services aimed at improving poor lawns and then
maintaining them in first class condition. As a fully trained lawn
specialist, you will be in a position to diagnose and remedy a host
of lawn ailments and deal with.Liquid and Granular fertilizer
application.
TruGreen services
include: | The TruGreen
Franchisee can expect: | - Moss
control and eradication
- Mechanical operations such as Aeration and
scarification.
- Turfing
seeding, renovation and top
dressing.
- Weed
control
- Pest,
disease and insect control.
- Consultancy and
advice
- Fungus
and disease control
- Fertilisation
| - To work from home, with low overheads, plus great Monday to
Friday daytime hours.
- A franchise in the service sector with exceptional growth
predictions.
- No cash flow problems and high profit margins.
- A reactive sales process and no hard selling is
involved.
- 90% repeat customers, in your own territory.
|
Franchise
Overview…
The service extends from providing professional
advice, to complete renovation programmes. At the heart of the
service success is the need for a very high volume of repeat
businesses throughout the following months and future years.The
materials we use are only available to professional green keepers
and turf maintenance specialists and cannot be bought in shops,
garden centres or DIY stores.
The granular fertiliser that is used is specially designed to
release its nutrients in a time-controlled way over a 2-3 month
period according to the soil temperature and moisture levels. You
will learn to use the correct balance of nutrients and trace
elements for the time of year that the treatment occurs. Designed
and manufactured to ISO9001 quality standards the same products are
used at prestigious venues like the Wentworth Golf Course and the
Wimbledon All England Lawn Tennis Club.
Our lawncare programme at
work
The sequence of images below shows the stages of a
lawn's improvement over the course of treatment by
TruGreen
Your Role as a
Franchisee:
- Determine the lawn's overall health.
- Age of the lawn, type of mower, mowing height,
past feeding programme.
- List the different grasses and soil types in
your lawn and their condition.
- Identify weeds, insects and/or diseases that
appear to be affecting the lawn and recommend ways to control
them.
- Determine moss infestation, surface thatch, soil
structure and compaction.
- Recommend aeration & scarification as
required.
- Advise you of proper mowing and watering
techniques.
Evaluate the potential of the lawn and recommend
how TruGreen could
help the lawn be the greenest, thickest, healthiest it can
be.
As the business becomes established we will help you manage your
growth, help you take on supporting staff together with extra
vehicles and equipment. We are committed to helping you build
a successful and valuable business. It should be seen as an
on-going business relationship with long-term rewards. The way that
the management fees are calculated means that your success is our
success, if you grow, so do we. We will do everything we can to
enhance that growth.
Could you be our next
Franchisee?
You will need to be motivated and committed to
running a dynamic business. Most of our franchisees tend to be from
a supervisory or management background and are looking to
“build a business” not “buy a job”.
Potential franchisees often are from a background where they either
have been in a similar trade or have a love of lawns. They are
often golfers or cricketers who have always been interested in
beautiful lawns. You need to be fairly fit, as there tends to be a
lot of walking involved.The franchise can be
started from home, using a home office and garage for storage, but
we would expect franchisees to move into a unit as the business
expands and takes on more staff.
Investing in your
future
The two elements of investment in the Franchise
are:
The Franchise
License, which includes a comprehensive training
programme involving pre-study, two weeks residential on-site,
training with accreditation and business launch assistance
including a planned marketing campaign. A protected territory will
be yours to grow a substantial business -£7,500
The Full Equipment
Package, which includes software, aerator,
scarifier and all equipment and materials needed to operate the
service from tools and products to uniforms, sign writing your
vehicle as well as stationery, business cards, a full marketing
pack and materials and a deposit on the lease purchase van
-£12,350 |
| Finance Requirements
Franchise fee:
£12,350 + VAT
|
Available areas
Franchise opportunities available all over the UK. |
Memberships
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