Business description

Established in 1990 this well known company specializes in the design, development and production of Fashion accessories, particularly hats.

The company produces twice yearly collections distributed both in England but also abroad (Japan, Korea, USA, and Europe through a very well defined selection of boutiques and stores and also contributes to other more established brands for which it can also organize production.

The reputation is established internationally with extensive press coverage.

The company is involved in all stages of production from sourcing, pattern cutting, blocking and trimming to selling and distributing.

The image is recognized as being on the cutting edge of fashion with a classical element, which makes it adaptable to contributions with other brands.

In order to achieve its full potential the business would benefit both from funding as well as structuring: particularly in the commercial, distribution and branding sector.
The owner would retain the creative role while allowing a business professional to run the company in order to release its full potential.

Customer Service:

A key component has been customer service that is focused on the quality and of the designs produced as well at their unique trend appeal. Understanding this has meant that the business has prioritised this area such that it represents as much a high quality designer and manufacturer for its own range of products as it does for being accurate on its deliveries.

Key Strengths:

This well-established business has a tremendous name within the fashion industry and has developed an excellent reputation for providing a quality service and a highly distinctive and sought after own label s. Built from the knowledge and expertise gained by the Owner from a successful career within this industry this business combines the creativity and designs of the bigger operators with the personalised and flexible approach that only a small independent can offer. This is a combination highly sought after by the loyal Client base of this business and an approach that reflectsin strong
Editorial coverage.

Financial Information:

The business is being offered for sale on a going concern basis, all financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.

Current turnover is circa £50,000 per annum, but the owner finds great difficulty in combining the role of creativity with that of the financial and business elements, areas in which she has possesses no great competency. As such she is aware that with correct business management and commercial support and funding this business could easily achieve sales within two years in excess of £250,000 and would continue to grow from there.

Property information

Location:

The owner currently works on her own from home and out sources certain work to regular contacts within the industry.

Other information

Expansion potential:

The current market for this type of product is always consistent and continues to grow and is forecasted in the near and longer term for significant development. The business is well positioned to take maximum advantage of this growth as it occurs.

The owners understand that the business is recognised for its quality of product, brand , choice and image and has been able to establish itself and capture a significant market share in a highly competitive environment. More assertive marketing and brand investment, could transform build this excellent business into a proper luxury label.

Competition / Market:

Much of the business's revenue is a result of the knowledge of a small network of foreign buyers established over the years and of the image created by a faithfull press following, bearing strong testimony to the excellent reputation enjoyed by the business since its inception. As there is little sales or marketing work carried out, the owner is aware that proactive sales and marketinginput, including the re-designing of the website,and participation to the relevant trade fairs would certainly improve sales and profitability and will increase its market exposure and revenues. The implementation of some form of database management would also ensure the business fully maximises the opportunities its customer bank represents.

Support & training:

The owner will provide a handover period wishes to continue working in a creative role for the business following a successful sale.

Reasons for selling:

As mentioned above the owner wishes to assume a creative role and needs the financial backing as well as the commercial skills and logistics of a bigger structure